MM (Social Media Marketing) is the process of using social media platforms to promote a brand, attract customers, increase engagement, and generate sales.
Popular SMM platforms include:
- Instagram – Reels, Stories, Posts, and Carousels
- Facebook – Pages, Groups, and Ads
- YouTube – Shorts and long-form videos
- Pinterest – Pins for home décor, DIY, fashion, and recipes
- LinkedIn – Professional networking and B2B marketing
- TikTok (where available) – Short-form videos